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Impact Factory

Assertiveness Course - one day

Assertiveness Course
Oct 7, 2019
London, United Kingdom
GBP 450 ≈USD 561
GBP 450 per day
Nov 1, 2019
London, United Kingdom
GBP 450 ≈USD 561
GBP 450 per day
Dec 12, 2019
London, United Kingdom
GBP 450 ≈USD 561
GBP 450 per day
+13 more options

How it works


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Full disclaimer.


The original "too nice for your own good"one-day Assertiveness Course

The focus is on making choices and understanding that you have more choice than you think.

It's a practical course which will help you feel more confident in your ability to deal with pushy people.

We look at how you can make easy changes in your behaviour so that you will no longer feel pressured into doing things you’d rather not do.

The idea is to feel better about "saying no" without having to change who you are

Course Objectives

  • Dealing with delegate's own feelings
  • Setting boundaries for others
  • Presenting clear messages
  • Closing conversations
  • Gaining increased confidence
  • Tools you know you can use
  • Handling difficult people and situations
  • Practising The Art of Saying No
  • Moving awkward situations forward
  • Managing conflict

Course Content

We tailor all our courses to reflect the needs of the delegates on the day.

We will include many of the exercises listed below, and any additional material that the trainers feel is relevant.

Strong Feelings

We all have strong feelings when we have to do something we find particularly difficult.

For instance, what happens when you are in an uncomfortable or confronting situation?

We then look at the ingrained behaviours associated with those feelings.

Learned Messages

A chance to explore the messages people heard growing up that have reinforced their non-assertive behaviour.

"If you can't say anything nice, don't say anything at all."

Setting Boundaries

We'll look at setting effective personal space boundaries.

Then we'll have a go at setting internal boundaries

This is where you find yourself discussing something with someone that actually you'd rather not be talking about.

Other Peoples Demands

Being able to set clear internal boundaries is particularly useful for people who have a hard time saying 'No'.

It's also very helpful for people who can't set priorities because of other people's demands.


It's not always necessary to be assertive in order to get your message across.

You'll learn how to raise or lower your status in different situations, in order to change the outcome.

A change of behaviour can be an easy, unassertive way of not getting involved in other people's agendas.


Language is one of the most powerful tools we have.

It can, however, convey overt or covert messages or even ones we didn't even intend.

We look here at the phrases, words, clichés and axioms people use to apologise, justify and defend themselves.

We then practise saying what you mean and getting to the point.

Behaviour Model

This powerful visual model explains assertive behaviour.

And the accommodating, unassertive behaviour that happens to people under stress.

The Art of Saying 'No

Using situations already identified we will look at some of your more difficult issues.

We'll play with your difficult people to see what new choices you could make to create different outcomes.

Support Plan

Each person will identify:

  • What they are taking away from the course
  • What specifically they know they will use
  • Where they will practise

We will give out two Impact Factory documents to support the course.

You'll get copies relevant hand-outs to remind you of the coursework.

Ongoing Support

Two weeks after the course one of your trainers will call to see how you are getting on.

You will have email and telephone access to both of your trainers.

You'll also have access to a course web page containing

  • Handouts used during the course
  • New supportive material
  • Impact Factory PDF documents
  • Recommended reading
  • Links to our favourite videos


  Tina’s journey towards Impact Factory is a great example of how things don''t always turn out as we plan - and what a blessing that can be! She grew up wanting to be an actress, Meryl Streep to be exact. But, unable to secure a place at drama school, she took a year off and went to work on ya...
Katherine joined Impact Factory as an in 2005 having worked as an actress for over 20 years in theatre, radio, and television.   She is one of our most experienced trainers developing new programmes and training trainers at Impact Factory. After her degree in drama, Katherine did a postgraduat...
Katy has been at Impact Factory for seven years and brings a wealth of life experience to her work here. From performing in the West End and at the National Theatre, to teaching and directing drama students, to running a franchise of a national pre-school music programme, her ability to adapt to...
  Born in Ireland into a family of ten children, James understands all too well the importance of effective communication. Irish Step dancing came into his life and by the age of ten was ranked fourth in the world. Later in his teens, he was a member of the English School Boys Gymnastic team. He...
Katie''s aim is to encourage others through self-awareness and effective communication to create satisfying working relationships and unity. Since joining Impact Factory Katie has been involved with Presentation Skills, Public Speaking, Line Management, Assertiveness and Personal Impact.    Kat...
Expect the unexpected is Naina’s motto and it has held her in good stead. When shopping one day in Leicester in her early 20’s, recently graduated and contemplating a career in Clinical Psychology she bumped into her sixth form tutor, Mr. Scaife. On hearing she was working in a watch factory whi...
Sabah brings an enormous wealth of experience to Impact Factory, as well as a hugely varied background. The daughter of a diplomat, she has lived in over 10 countries including Saudi Arabia, Russia, Egypt, Britain, U.S.A., Poland, Yemen, Mexico, India, and the U.A.E, which has given her a very g...

Next dates

Oct 7, 2019
London, United Kingdom
GBP 450 ≈USD 561
GBP 450 per day
Nov 1, 2019
London, United Kingdom
GBP 450 ≈USD 561
GBP 450 per day
Dec 12, 2019
London, United Kingdom
GBP 450 ≈USD 561
GBP 450 per day
+13 more options

How it works

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